BRAND sense agency is led by managing director John Phillips and executive director Simon Harrop who run an international team of dedicated experts. The BRAND sense agency is based in London but has one of the world’s most comprehensive networks of partners spread across more than 30 countries.



John Phillips

John Phillips has a distinguished career at board level in major international agencies advising clients such as American Express, Toshiba and Coca Cola. Over several years he has developed challenging and innovative ways to leverage our senses when building brands – and has a proven track record in using the senses of smell, sound and touch when creating new global brands.


Simon Harrop

Simon Harrop is recognized as the world’s leading expert in utilising the smell as a medium of communication and integrating it with other forms of brand expression to achieve sensory synergies. He has advised major brands such as P&G, Lloyds TSB and British Airways.